South by South West or SXSW Interactive Conference this year was an amazing set of events. The picture above shows the luck in which I was able to score a Delivering Happiness Book VIP pass. This allowed me to ride a bus around Austin, Texas during events from March 13th to March 17th.
Tony Hsieh, the CEO of Zappos, wrote the book on Delivering Happiness so he decided to wrap a bus with the book logos, a giant happy face and some exciting surprises inside. I had an amazing week aboard the DH Book bus and at the SXSW events, including a trip out to Driftwood, Texas to the Salt Lick BBQ via Mapquest. Video of some of the events are above in the SXSW 2010 YouTube Playlist player.
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